This is the story of how advertising was done in the 50's-60's in the USA. It's not a wellwritten book, it got a touch of a novel written by an arbitrary high-school kid. But it's quite fun to read, dispite the spelling errors and the jumping back and forth in the stories. He tells amusing stories about accounts he got/lost or simply just didn't got in touch with. The drawback is that this book was written 1969 and the author assumes many times that the reader has heard of the agencies and persons mentioned, well, perhaps they were known at that time, but when I read this book in Sweden 1997, I don't really know who they are. But, on the other hand, it's not important at all to know who they are, one just carries on reading and ignores all such comments. I don't think you'll ever stumble on this book, but if you do, it's at least well worth the 5 SKR I spent (half-an-english-pound).
